LOCZInews

Dwell on Design with Guest Blogger Magda Loczi!

Another talented powerhouse from the Loczi family, Magda Loczi, highlights the show-stoppers from Paige, Catrina and Hanna's jaunt to this year's Dwell on Design!

LOCZIdesign's Top 10 ICFF Favorites To Look For

The anticipation of attending this year's International Contemporary Furniture Fair is a bit like going to a candy store—a remarkable candy store filled with some of the most talented, vibrant, and sweetest designers the world has to offer.

Seed of Life: LOCZIdesign Designs for San Francisco Exploratorium

When asked to design a lounge for the re-opening of the San Francisco Exploratorium's Opening Gala, we were ecstatic! We saw it as an opportunity to collaborate with esteemed designers...

Another Reason to Celebrate: LOCZIdesign in CH+D Room of the Year Reader's Choice Award!

Out of the 80 spaces selected, LOCZIdesign has been chosen in the top 10 FINAL voting round for the California Home & Design Room of the Year reader's choice award! The winning designer will be featured in the CH+D February issue and honored at their Awards Gala.

Sure, we'll take credit for the remodel, but the only reason why we made it this far is because of your support! Help us win this final round by clicking here. Simply enter your e-mail address and select Paige Loczi, LOCZIdesign in the drop down menu. Voting is open now until Friday, January 4th.

So what's in it for you, you ask? Voting for our featured remodel also gives you the chance to win the following:

1. Two VIP tickets to the Awards Gala on February 6, 2013

2. A night’s stay at a luxurious San Francisco hotel

3. And a profile story on californiahomedesign.com

Thank you, good luck and Happy New Year!

Dorka Keehn's 'Binders Full of Women'

Dorka Keehn has a had a great year.  The national organization she co-founded, Emerge America—a major contributor to the growing numbers of Democratic women serving in public office—saw 17 out of 28 Emerge California alumnae in the San Francisco Bay Area win their November 2012 ballot race. That's a 61% success rate. Emerge America operates in 12 states nationwide, inspiring women to run for political office and then training them to run. All of these women are in good company.  A record 20 women will serve in the 100-member Senate, including Elizabeth Warren (D-MA), Heidi Heitkamp (D-N.D.) and Mazie Hirono (D-HI). And at least 81 of the 435 members of the House of Representatives will be women, among them Tammy Baldwin (D-WI) who will be the first openly gay U.S. Senator.

Ms. Keehn, who was also recently featured in the San Francisco Chronicle to showcase the mid-century modern furniture she designed, was kind enough to give us few minutes of her precious time.  We called her last week to hear just what this election means to her.

Do you believe having more women in the U.S. Senate will facilitate true bipartisanship?

"I have two thoughts on that: One is, yes.  It’s already apparent that the women in the Senate have a better relationship with each other, that’s already happening.  They’re having dinner together, talking about policies.  They’re ironing out issues together. It’s not that I don’t think men can’t do that, I just think that it comes a little more naturally for women.  I don’t know whether or not it’s hardwired or nature vs. nurture but it’s just the way women work. [On second thought], not all women in the Senate are progressive and want to share ideas.  There are some women who are lousy candidates and have lousy values.  But around ObamaCare and healthcare some women come across the aisle. And you see that with healthcare, education, jobs and the environment."

What are the benefits of bipartisanship for both democrats and republicans, if any?

"It’s unfortunate that the Republican Party has really become an extreme party. They’d rather shoot themselves in the foot, than take care of voters and important issues like healthcare and education. And so I think that we have to move beyond [The Republican Party] trying to take the president down and actually solve the problems that are important to the entire country. What I’m hoping is going to happen is that the more women who come into the position of power—bring different questions to the table. I think it’s important to have a diversity of people at the table of discussion."

Let’s talk about you and Emerge’s success in 2012, and with last week's election.

"For me, it’s kind of like watching our kids grow. Emerge California is 12-years-old and is now in 12 states. We'd like to get a new state every year. We have an amazing staff and board. The organization is no longer dependent on me anymore and we have other incredible women working for us. During this election, it was kind of like watching our seeds flourish into flowers.

Women in office tend to start on the ground level so now we're finally seeing them move up into office and into Senate seats. And now it’s rolling on its own power. We are now being viewed as an organization that not only trains women to run for office but training women how to win—people who have a major impact."

You are the only organizations of its kind, correct?

"Emerge America is the only company that actually trains women with a comprehensive program. There are other weekend programs as such and they are sort of like our feeders. Our goal is to be in every state. As far as Ignite goes, we are the only program out there doing an after school program for young girls. We want to train 250,000 girls by 2015. We really want to get young women to think about running for office and that actually being a career choice after college. Not just when they’re older and have had children and then decide to be on the school board. (That’s how most women’s political careers begin.) We want to create political ambition at a young age. But it’s definitely never too late to create a significant shift within women of all ages."

I love that "binders full of women" has taken the media and social media by storm. How do you think we can build upon that in a positive, less sarcastic way?

"Well I think we do want to create binders full of women so we do have a lot of options. For example, when you look at who’s on TV and who’s on the senate floor, you’ll notice who is represented there and how few women and people of color there are. When people are looking for board of directors for fortune 500 companies they need to have binders full of women to choose from. Often times you’ll hear the excuse that, ‘We can’t find them.’ But where are they looking and who are they asking—a couple of their buddies? So if we provide them with binders full of women and give them more options to choose from, we’ll see more women in those roles. I think we should use that metaphor in a positive way!"

Emerge California is having its 2013 Kickoff Reception Saturday, December 01, 2012, 6:30 PM at One Ferry Plaza Restaurant & Lounge (behind the Ferry Building) here in San Francisco.  If you'd like to keep the momentum going, or would like to support Emerge, sign up here.

Revisiting Project Color Corps and E.C. Reems Academy

Back in March (wow, was it really that long ago?) we got the chance to interview Laura Guido-Clark, a designer whose passion is to make the human response to products more meaningful through color, material, finish and pattern. Through her trademarked process, Climatology, she researches and tracks relevant changes on the social, political, economic and emotional fronts.

During the time of the interview, Project Color Coprs and E.C. Reems Academy of Technology and Arts was in the the fundraising and deisgn process of a color transformation. Though the school itself was full of vivid imagination, joy and pride—demonstrated in the afirmations stated every morning by their Principle, Lisa Blair and her students—the outside appearance of their building fell short. And it failed to run parallel with the bounty of inspiring elements the elementary school had to offer.

When I spoke with Mrs. Minna, a staff member at E.C. Reems, a week ago and asked how the transformation affected her students, she brimmed with joy over the phone telling me that they were so proud. Mostly since her students and the surrounding community were, from the beginning, an integral part of the color selection, design and process. I asked Laura the same question on Wednesday, and she delightfully directed me to a video they put out on the web yesterday. It expresses the outcome of the project most appropriately.

http://vimeo.com/51629593

I should explain to you that the E.C. Reems Academy is a K-8 extended elementary charter school located in East Oakland—said to be one of California’s most at-risk and disadvantaged communities. At this school, their guiding principles is: “Encouraging creativity to bring forth new ideas and achieve higher levels of living.”

Lisa Blair told Project Color Corps that, "the school [was] visually depressing, with layers of peeling paint on a dull exterior. Our community is very drab. The colors are mostly tans and browns—like prison colors. This is the world our children live in: one with no vibrancy, no direction, no enthusiasm, and very little hope. If you’re sent from a home in disrepair to a school in the same condition, the message is ‘You are not worth anything. There is no place for you in this society and no one cares.’ But if the opposite occurs, if our kids were to walk into a school that is inviting and bright, the message becomes, ‘Come in, dream big. It’s your world, not ours!”

Fast forward to today, “Imagine the excitement the students will feel when they step into a fresh and new environment in September 2012! You have our support and gratitude for allowing us to be a part of something so extraordinary and yet so ordinary as adding color to a world that is more often than not, shades of gray. I hope our community will grow from this experience and use color to form their attitudes and desire to experience life at its fullest. Thank you for caring about people and communities. Our facility is your canvas.” – Principal Blair

And it's with great honor that we will have Laura Guido-Clark as one of our guest during LOCZIdesign's Third Annual designedCOLLECTIVE on October 24th at 44 Tehama St, in SF, speaking on behalf of Project Color Corps and her envisions. The night is no doubt going to be an innovatively star-studded event with a panel of discussion, and food for creative thought. We will be celebrating women who are changing the world through design. So come and join us, or click here to check out more information about our benefit and Project Color Corp's color transformation story!

Slides from the June designedCOLLECTIVE: LOCZI, DEPPEN, LEE

designedCOLLECTIVE June 2011 Press release

THREE DESIGN MASTERS FEATURED IN designedCOLLECTIVE “MASTER CLASS”

“Local Forum helps designers, craftspeople sharpen the saw.”

SAN FRANCISCO, CALIF. – June 8, 2011 –The designedCOLLECTIVE of San Francisco hosted three masters in automotive, industrial and architectural design for a panel discussion “Sustainability in Design” at Atelier LeeQuen on June 7, from 7:00 to 10:00 p.m. The fourth in a series of events created by Paige Loczi, owner and creative director of sustainable interior design house LOCZIdesign, drew close to 80 designers, artisans and craftspeople from across the creative spectrum.

Guests of the June 2011 forum of the designedCOLLECTIVE were given the unique opportunity to casually engage in stimulating conversation with three masters: Geza Loczi, awarded the Michelin Lifetime Achievement Award in Automotive Design in 2011; Dave Deppen, architect and thought leader, winner of the first ever Livable Buildings Award; and popular award-winning furniture and lighting designer, Rick Lee.

One participant asked why nature so strongly influenced their designs. “Our world, global society, is so tilted to forget nature,” said Deppen, considered a consummate rule breaker and whose naturally lit buildings surrounded by “enchanted forests” are an example of what happens when nature is revered.

In sharing their Sources for Inspiration, Mr. Loczi said the wind and the aerodynamics it creates and design that is timeless are important considerations when designing his automobiles. And Lee, calling Mr. Loczi’s work “pure, sleek, and innovative”, wondered aloud how he might also design furniture that moves.

And finally, regarding The Role of Sustainability in the Future of Design: "Looking twenty years into the future to resolve issues of sustainability--and then jumping back ten years so we can achieve those goal—is most important,” Mr. Loczi said. “Sometimes we have to envision solutions that have not been achieved in order to create the real possibility. We have to adapt and be able to change platforms and, in turn, be innovative and flexible."

Guests remained long into the evening, a reflection of the need Ms. Loczi seeks to meet. "I love what I do, largely because of the people with whom I work and the beauty that we create as designers. Why not create a community of shared values, one in which we can continue inspire one another? It is my intention that after a gathering of the designedCOLLECTIVE that people leave feeling enlivened and enriched.”

The purpose of LOCZIdesign’s annual salon-style series known as the designedCOLLECTIVE is to educate and engage design professionals in a relaxed setting. With a focus on learning through conversation, professional associations and friendships are encouraged and a lively environment is created, one that includes food, wine and entertainment from local sponsors.

Many thanks to Fork & Spoon Productions, Berkeley Wine Imports, Atelier LeeQuen, FreeLance Productions and DJ Ryan Stubbs for their support. Without them this event would not be possible.

 

LOCZIdesign creates spaces that balance and inspire, spaces to reflect the unique style and values of our clients. Our approach is personal, interactive and iterative with a commitment to excellence in design and workmanship and to doing our small part of the big job of caring for the planet. We use nontoxic finishes, Earth-friendly carpet and give priority to locally crafted furniture with a vetted history in sustainable building. LOCZIdesign is located at 7 Joost Avenue in San Francisco and at http://www.loczidesign.com.

 

designedCOLLECTIVE: Master Class

The designedCOLLECTIVE of San Francisco hosted three masters in automotive, industrial and architectural design for a panel discussion “Sustainability in Design” at Atelier LeeQuen on last June, from 7:00 to 10:00 p.m. The fourth in a series of annual events created by Paige Loczi, owner and creative director of sustainable interior design house LOCZIdesign, drew close to 80 designers, artisans and craftspeople from across the creative spectrum.

Guests of the June 2011 forum of the designedCOLLECTIVE were given the unique opportunity to casually engage in stimulating conversation with three masters: Geza Loczi, awarded the Michelin Lifetime Achievement Award in Automotive Design in 2011; Dave Deppen, architect and thought leader, winner of the first ever Livable Buildings Award; and popular award-winning furniture and lighting designer, Rick Lee.

“I found it to be a wonderful, inspirational, and thought-provoking conversation that sparked some new ideas for me on thinking about the intersection of creativity and sustainability.” -- Gautam Barua, Co-Founder and Managing Partner, Aclaria Capital, LLC, a private equity firm focused on resource productivity and environmental sustainability.

“Several of the students attending told me they were totally energized by the event—it inspired them to reach higher and to double their efforts to become successful designers who contribute to the greater good!” -- Dave Deppen, architect and thought leader, winner of the first-ever Livable Buildings Award

“To Geza [Loczi] and Dave [Deppen]...It was such honor and fun to participate in this creative discussion. You both have inspired me in so many ways and I am sure to many others were there that night!” -- Rick Lee, popular award-winning furniture and lighting designer, Rick Lee.

“The space for the event was memorizing, and in itself gave a great foundation for the evening’s success. Again, it was an honor to be a part of the designedCollective." -- Geza Loczi, awarded the Michelin Lifetime Achievement Award in Automotive Design in 2011

for the complete press release click here!

If you want to see the full set of pictures go here!

Namaste. Paige